Archive for February, 2008

How Target(ed) advertising should work.

I’m probably giving Target and CNN Money too much credit but this is really the way online advertising should work.

While I was doing some research for a school project on the Sears-Kmart merger back in 2004 I came across this ad on CNN Money. It was talking about the issues facing the two companies, […]

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How did I get on a panel with Robert Scoble?

I was asked several months ago to be on a panel for the Bulldog Reporters 2008 Media Relations Summit. I was honored and really looking forward to it. I’m one of those sicko’s that actually enjoy public speaking.
Then today I found out that I would be presenting with Robert Scoble and Jennifer Cisney […]

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