Archive for March, 2008

Mastering Guerrilla PR in a Web 2.0 World, Audio Conference

This Thursday, March 13th I’ll be speaking on a Bulldog Reproter’s PR University Audio Conference entitled:
Mastering Guerrilla PR in a Web 2.0 World: Secrets of Using Social Media, WOM and Punk Marketing to Drive Buzz
DATE: Thursday, March 13, 2008
TIME: 1PM EST; Noon CST; 11AM MST; 10AM PST
Your Presenters:

Mike Manuel, Social Media Strategist, Voce Communications; Author, […]

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Random Thoughts 03/10/2008

Does Idaho’s business brand matter?
tags: brand, ibr, idaho, ncb, techboise

Mike Tomlin has an interesting post over on Idaho Business Review about if a state’s brand matters to business or not.  I would say it absolutley does.  For a state like Idaho we either have to compete on incentives or brand.  In the long run it’s […]

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Random Thoughts 03/09/2008

WordPress Theme Review - The best WordPress themes for SEO
tags: free, ncb, review, themes, wordpress

Here’s a very cool site that rates free WordPress themes by SEO factors.  This came at a perfect time as I’m planning a new blog side project and was just going to use a free theme. - post by tacanderson

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Random Thoughts 03/08/2008

Procurement v Marketing by Agencies - Marketing 2.0
tags: agency, marketing, ncb, procurement

While this post on a Ning site (that’s Jen H) is a little old I found the concept interesting.  There is a real rise in procurement negotiating the agency/marketer relationship.  I even know at HP we have agencies to broker certain types of deals […]

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Random Thoughts 03/06/2008

Social Media: ‘Agencies Don’t Get It,’ Survey Says
tags: agency, ncb, pr, socialmedia

This report from AdWeek shows that agencies are continuing to strugle with how to build new media into their practice. Some debate if they’ll figure it out, hire it in, or loose it to the niche practices. If history repeates […]

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Twitter: my social network of choice

Hugh Macleod has a great post about his affinity for Twitter (and a nice little "birdie" icon).
Besides noting that he doesn’t really use Facebook anymore (a trend I find myself in as well), he has this great quote:
Yesterday, I joked on Twitter, "Note to World: If you’re not on Twitter, I don’t want to […]

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6 months as a corporate sell out

6 months ago I was pleasantly surprised at all the encouraging words I received after announcing that my life as an indie artist was over. Working at HP has been a huge shift for me. After a few months on the job I told my manager:
I feel like I’m being asked to play […]

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Announcing the Top Business Blog Contest Winners

Top Business Blog Contest
You helped choose the industry’s most valuable business blogs.
Now download the winning posts in free HP eBooks you can print and share.
In keeping to my promise to blog more about what I’m doing at HP, this post is about my most recent HP campaign. I’m not going to breakdown the successes […]

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Random Thoughts 03/03/2008

Social Media Press Release Live on March 4, 2008  Annotated
tags: ncb, pressrelease, socialmedia

Vocus and The Society for New Communications Research will host a free webinar offering marketing and public relations professionals advice on adapting the press release to meet the evolving needs of traditional and online media.
Titled “The Evolving Social Media […]

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Random Thoughts 03/02/2008

Smart Mobs » Blog Archive » Not An Employee  Annotated
tags: employees, ncb, smartmobs

I have long contended that every employee would be much better if they quite thinking of themselves as an “employee”.  The best thing you can do for yourself, your career and your employer is to always think of yourself as a self employed “free […]

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