Death to Social Media and their Experts!!

Normally I hate the whole “Death to/of…is dead” whatever, blog titles but I couldn’t resist. There’s a great article on CNET about the burst of the social media bubble. The particular bubble is the one where every consultant and marketing blogger has been calling themselves “social media experts.” Marketing: Social … Continue reading

Managements Misguided Social Media Efforts

Most corporate employees I talk to lately are dealing with one of three scenarios: They are trying to convince their managers that they need to be doing social media Their managers are on board with social media and are relying on them to put together a plan, they’re not sure … Continue reading