Top Business Blog Contest
You helped choose the industry’s most valuable business blogs.
Now download the winning posts in free HP eBooks you can print and share.
In keeping to my promise to blog more about what I’m doing at HP, this post is about my most recent HP campaign. I’m not going to breakdown the successes and failures of the campaign but just point you to the campaign, tell you a little about it and let you check it out for what it is. Later I’ll come back after it’s run it’s course and share lessons learned.
I first announced the contest here on my blog. And as I stated there the intent of the campaign is multi-faceted:
- Provide value to your average blog reading small business by bringing together some of the best business advice out there from some of the most popular business bloggers
- Provide a resource for above mentioned small business. The wining post will be compiled in an ebook, free for download.
- Help readers with their own marketing. Besides the useful tips we will also be making the ebook templates available for readers to create their own ebooks.
- Have fun.
- Drive some traffic and awareness to HP’s SMB wiki.
You can download all 5 ebooks on the site. You can also download the ebook templates and create your own ebook. Anita Campbell of Small Business Trends posted about it here and John Jantsch of Duct Tape Marketing posted about it here.
**Update: I was just informed that the ebooks and templates have received over 4,000 downloads in the first week.