Archive for the "Communication" category

Twitter: my social network of choice

Hugh Macleod has a great post about his affinity for Twitter (and a nice little "birdie" icon).
Besides noting that he doesn’t really use Facebook anymore (a trend I find myself in as well), he has this great quote:
Yesterday, I joked on Twitter, "Note to World: If you’re not on Twitter, I don’t want to […]

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The two most dangerous books in business

Influence: Science and Practice
Reading this book gave me the same feeling I hade when I read Anarchist Cookbook; like I was learning something I really shouldn’t. Robert writes the book from the perspective of how to avoid the traps of influence. It doesn’t take long to realize that in the wrong hands this […]

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The ‘Go Make Your Own Social Media’ eBook

MetzMash: There Is No Secret Sauce
Adam Metz of LaunchSquad just released an eBook entitled:
There is No Secret Sauce a.k.a. You Want Your Social Media, Go Make It.
The eBook is broken into 7 parts (8 if you count the intro) and is a relatively short 75 pages. My favorite 3 sections are:

Introduction: 10 Super-Stupid Social […]

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Being a Good Social Tagger

In order to get the most of services like del.icio.us and StumbleUpon there are a few things we should all be doing.
Tagging is transforming the web in a ways that we have yet to fully realize. Social bookmarking sites allow us to save a page we find, tag it with a few descriptive […]

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Conversational Marketing Highlights

This post is long overdue. In my defence, I’ve been waiting for the videos from all of the sessions to be made available, that and I’m a slacker.
Many of my regular readers know that I went to Federated Media’s Conversational Marketing Summit last month. It was a great event, seriously John Battelle and his crew […]

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Green Marketing: Is it worth the hype?

Today is Blog Action Day so I decided to jump in and talk a little bit about Green Marketing. At HP we’ve been working on the issue of Green (like most tech companies these days). The problem I am anticipating is the over-hype of being Green.
If you haven’t heard by now ‘Green’ is the new […]

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Enterprise Software Creates Silos

Something that I hear over and over again is the difficulty in communicating in large companies.  This is especially difficult across departments (even in the same department sometimes).  Often the root of the problem is company silo’s.
Being geographically dispersed has little to do with it. I’m just as likely to communicate the same way with […]

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Office 2.0 unconference

I just got back from the Office 2.0 unconference and I wanted to make a quick post on my highlights:
I met fellow HPer Jim Rawson and we dominated participated in a session on using internal Web 2.0 to collectively share and aggregate information across an organization. FreshBook’s Sunir Shah shared his work in progress wiki […]

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What do you do?

I always get two questions from people: “What do you do?” I explain to them that I am the LaserJet Web 2.0 Strategic Lead at HP. This is always followed with the question: “So what do you do?” The second question is much harder to answer.
Mike Manuel has a great post about […]

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The Death of Wrist Watches and Voice Messages

This post is for all you trend spotters out there.
Wrist Watches: Why bother?
I was at my brothers bachelor party a few months back when I asked everyone that was around the poker table what time it was. Not a single person knew. Now my brother is 10 years younger than I am and I’m pretty […]

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