In my last post I mentioned that there were several reasons I was going to be posting to this blog a little less. Here’s one big reason:
Back in February I launched the Marketing Impressions blog at HP. The blog started off being focused on tips and tricks to help the average Small and Medium […]
I learned a long time ago that I am NEVER the target audience. As early adopters (if you’re a regular reader of this blog you’re probably an early adopter) it becomes easy to lose touch with reality. If you’re a fellow blogger then you live in a world filled with other bloggers and […]
I recently sat in on a research forum where we asked small business owners several questions about how they find solutions to business problems on the Web. The following is pieces of relevant transcript. There are multiple people commenting all at once but I think you’ll get the idea.
when is video better? when […]
To start off I want to reiterate the disclaimer in my sidebar. This is all my opinion not HP’s. I have no real details that haven’t already been stated in the release, just my opinion.
Ron Coughlin (IPG’s SVP of Marketing) has been at HP almost exactly one month longer than me (he’s going […]
This is an absolutely amazing post By Ross. I’d pull quote the whole article but here’s a start. Do yourself a favor and go read the whole thing and then send it to everyone in your marketing group and then every marketing manager in your company.
Ross Mayfield’s Weblog: Why The Marketing World Can’t […]
Social media workers walk a dangerous line everyday. Everyday they walk into a battlefield not knowing what fate awaits them. One wrong word, one misinterpreted email, a delayed response to a blog comment; any of these things can start a fire storm that could ruin the reputation of the company or the social […]
This has been a rumor floating around for a while. FM has had huge growth over the last year and would be an interesting investment for any VC. But Duncan brings up an excellent point:
Rumor: Federated Media Takes $50 Million On A $200 Million Valuation
VentureBeat talks about expanding the business and Facebook apps, […]
100 Marketing Secrets - Download Your Copy ยป Small Business Trends
Anita Campbell has released the results of her Best Kept Marketing Secrets in a 33 page downloadable ebook. With the sponsorship of HP she started by contacting many of the Marketing ‘A’ listers and asking for their best kept marketing secret. She then […]
One of the great things about HP is that we have a very decentralized style of management. For the most part that leads to us being able to act (relatively) quickly and without too many stamps of approval to do something.
The bad part of that is that at times a well intentioned employee who […]
In my previous post on Death of an Agency. I pointed out *one* of the major flaws in our business plan is that we were too far ahead of the market (especially for being in Boise). Pretty much all of my life I’ve been ahead of the curve.
Usually those of us that are early […]
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