Marshall Kirkpatrick of ReadWriteWeb has written a thorough and thought provoking article during the Web 2.0 Expo (which I was not able to go to at the last minute and am still sulking over). The topic of his post specifically addresses API’s (Application Programming Interfaces). API’s let one application (app) talk to another […]
I just saw Robert Scoble present at the Media Relations Summit and a big part of his presentation was about Twitter. Then today this popped up.
Twitter
Robert Scoble Scobleizer I just told @ev to turn off my autofollow script. 20,000 followers is enough. I’m seeing one new Tweet every second, I can’t deal with more.
half […]
This is an absolutely amazing post By Ross. I’d pull quote the whole article but here’s a start. Do yourself a favor and go read the whole thing and then send it to everyone in your marketing group and then every marketing manager in your company.
Ross Mayfield’s Weblog: Why The Marketing World Can’t […]
Social media workers walk a dangerous line everyday. Everyday they walk into a battlefield not knowing what fate awaits them. One wrong word, one misinterpreted email, a delayed response to a blog comment; any of these things can start a fire storm that could ruin the reputation of the company or the social […]
Social Media Case Study: Blatantly Advertising … And Getting Away With It | Social Media Explorer
As it turns out, H&R Block not only gets the outreach portion of it, but has figured out a way to be 100-percent, totally marketing/advertising to people using social media tools and somehow pull it off. No, I wasn’t sure […]
Hugh Macleod has a great post about his affinity for Twitter (and a nice little "birdie" icon).
Besides noting that he doesn’t really use Facebook anymore (a trend I find myself in as well), he has this great quote:
Yesterday, I joked on Twitter, "Note to World: If you’re not on Twitter, I don’t want to […]
In order to get the most of services like del.icio.us and StumbleUpon there are a few things we should all be doing.
Tagging is transforming the web in a ways that we have yet to fully realize. Social bookmarking sites allow us to save a page we find, tag it with a few descriptive […]
I’ve gotten a few questions lately on an older post of mine about using Web 2.0 tools inside the company firewall. One of those queries came in the form of an email from Michelle Rafter. Michelle writes for Inc. Technology and wrote a post specifically dealing with how companies are using or can use Social […]
How would you feel if you were at a party and in the middle of your conversation with friends the guy hosting the party announced to everyone what your last purchase was and if you’d like one too you should come and talk to him? Kind of creepy huh?
How about if you went to a […]
Here are some random thoughts and links from the Web 2.0 Summit:
Video highlights of the speakers and interviews - http://web2summit.blip.tv/
Context will be the killer app for advertising.
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