New Comm Biz

Facebook has been on a very steady yet steep growth trajectory for years now. They consistently innovate (even if it’s just copying what others do).

What can Facebook learn from Friendfeed?

They are relentless at adding new features and are constantly changing their user experience and how they display posts. They’ve changed it at least 3 times this year.

With The Homepage Redesign Influencers Once Again Become Influential

But things are really heating up in the corporate world as well. Despite the fact that Twitter seems to get most of the press, Facebook seems to get more corporate love. It’s probably because Facebook has more ways for brands to engage. Besides advertising you can have Groups and Fan Pages (although Facebook really wants you to have Fan Pages). And brands seem to have swallowed the hook. Fan Pages seem to be the new microsite.

Guitar Hero(R) Becomes First Videogame to Surpass One Million Facebook Fans

I subscribe to several PR Wire and Business Wire RSS feeds and I am amazed at how many companies issue press releases about their Facebook Fan Pages. It’s kind of sad really Everything from milestones like Guitar Hero passing a million fans to Crest launching a competition on their page.

Crest Whitestrips Advanced Seal Rewards Heart-Warming Holiday Moments with

Companies continue to launch apps for Facebook. This Atari announcement got me thinking, Atari + Facebook = Facebook Games. Makes sense. But no, Atari + Facebook = Photo editor? I’d expect that from HP or Kodak or Polaroid or a scrap booking company or something but not Atari. Oh well.

Atari Launches Its Social Networking Application With Creative Photo Editor:

It’s kind of crazy actually. We’re reaching that saturation point where Social Networking is becoming the “Xtreme” of the 2000’s. I’m not saying don’t launch campaigns on Facebook – if it makes sense. I’m not saying don’t link to your Facebook page in a press release, but do we really need a press release just to announce your Facebook page? That’s just kind of kind of lame IMO.

Community FirstBank Launches Facebook and Twitter Social Media Initiatives

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