So I’ve been a little light in my blog posting lately. This is my last week of school for two months and I can’t wait for the break. In addition to that I have been busy with events and posts related to TechBoise.com.
So in homage to my lack of posts I am writing about a trick I have used to overcome writers block. This method is especially useful if you are having a difficult time coming up with topics to blog about.
First go to Google’s Keyword Tool. This is a part of Google Adwords. The tool is set up to provide a way to determine keywords you may want to use in an advertising campaign. I’m going to show you an alternative use (aka a hack).
There are two tabs that appear: Keyword Variations (this is the default). This section is used to suggest other keywords related to the keyword you already have in mind. The second tab is Site-Related Keywords, this is the one we want.
In the field where you are prompted to enter a URL cut and paste your favorite blog site here. Click the box for ” Include other pages on my site linked from this URL.” This will also pull data from sites that the blog links to, most blogs have a lot of links, that’s why I suggest using a blog.
In the last drop down menu select “keyword search volume.”
Choose data to display:
The search results will display keyword suggestions related to keywords found on the site entered (including the linked to sites).
More importantly it will display the search volume trends for those keywords. This will allow you to create a list of blog topics that are highly SEO relevant and if the topics are trending up or down. If your main optimized term is dropping off the search trend it might be time to optimize for a different but related term. This can usually be done by using a variation of the same word. In the last search I did, “blogs” ranked higher in search trends than did “blog.”
You can then choose keywords that you could blog about and export them into a text file or Excell file. Once you have this file you can use it as inspiration for blog topics that are highly SEO relevant.
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That’s a very cool tip Tac! Thanks a lot. I know that blogging takes a committed effort in order to be successful. Most of the time I post when the urge strikes. Fortunately that is more often than not. Now that I know this trick, I won’t be so fearful of writer’s block if and when it hits me.