The average CMO lasts 23.5 months. 75% of all new products or services introduced by established companies fail. Think these two figures might be related? Clayton Christensen of Innovators Dilemma fame, recently put out a new article in the MIT Sloan Management Review, entitled, “Finding the Right Job for Your … Continue reading
Image via Wikipedia I’d like to thank all of those that came out to the Boise Chamber today for the lunch-n-learn. We had a great conversation about the shifts in trust that are leading to the change in communication and society and what companies can do to adjust and stay … Continue reading
Image by Tac Anderson via Flickr On Tuesday the 13th I will be presenting at the Boise Chambers Lunch-n-Learn series. The topic will be “The Death of Spam” (@FosterThinking came up with the title) use the power of the social web to accelerate the growth of your company (I came up … Continue reading
If you’ve read any of my various blogs as I’ve hopped around from platform to platform you may have started to notice a trend to my rantings recently. For almost two years I have been chasing windmills and crying for companies to reach out to their customers using New Media … Continue reading
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