New Comm Biz
Digg
PR Needs to Tell More Stories and Pitch Less
Image via Wikipedia There’s a brewing problem. Reporters are strapped an under increasing pressure to compete with bloggers. This results in reporters writing re-tweetable headlines which are sometimes misleading or stories being written with unchecked facts and inaccuracies. The solution, of course, is good journalism. But until the market sorts out the news business there’s [...]
Will 2010 be the Death of Free and Open?
Image via Wikipedia Arrington, I’m really sorry, this seriously sucks. Mike Arrington can’t get a break. His Last startup, before TechCrunch became his full-time gig, Edgio, DeadPooled 2 years ago and now the CrunchPad joins it’s much older sibling in that same grave almost exactly 2 years later. This is disconcerting to me for a [...]
Excuse me, News Industry. Why did you matter? I forgot.
Image via Wikipedia I want you to think back over the last decade. First mainstream media had to take part of their sites online to keep up with these crazy portal pages. Then Google came along and scattered their content to the wind. Bringing them more online readers than they knew how to monitize. That’s [...]
What I’m doing to fight the social media echo chamber
Image via Wikipedia I think the number one threat to social media is the echo chamber. Online social media is an amazing thing. One of the most powerful aspects of social media is that it’s a scale free network. This is the phenomena that create viral videos. People, companies or their agencies don’t create viral [...]
TIME hates on social networks but has no problem using them
Why is TIME calling Facebook dead? That’s a little premature isn’t it. At first it struck me as a serious case of sour grapes. One thing to note is that the article was published on April 1st but as far as I can tell it’s not an April Fools joke. Another factor that leads me [...]
What Can Corporate Marketing Learn From Digg?
Image via Wikipedia Who doesn’t like cookies? The ability to share your companies content on social networking sites should be a huge piece of your social media distribution strategy. Part of the problem is that there are so many options and platforms out there where do you focus your efforts. The VP of Biz Dev [...]
Don’t take yourself so seriously
For an industry that’s surrounded by viral videos, Digg, BoingBoing, LOL Cats and Bacon we sure like to take ourselves seriously. Maybe it comes from years of no one taking us seriously or maybe it’s because we think corporate America (aka the guys with money) won’t want to talk to us unless we’re very severe. [...]
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