Enterprise 2.0 Needs a FriendFeed

my real office with a window
Image by Tac Anderson via Flickr

We have dozens of Twitter-like, microblogging applications for inside the enterprise but where’s the LifeStreaming applications? If there is one already, I’m not aware of it.

Where is the Enterprise 2.0 version of FriendFeed? Where is the app that captures my work progress? Every time I create a document, edit a wiki, have a conference call or client meeting that activity should be captured in my work-LifeStream. All the pieces are there. In the enterprise Microsoft Office is the predominant OS and Vista and Office 07 have RSS built into the entire system (disclaimer: Microsoft is a client). There is no reason*  that all of my work activity (probably excluding emails) couldn’t be captured in one activity stream.  Details about the activity could be limited to little more than something like a document title and possibly a summary or snippet. (*By ‘no reason’ I do not mean to minimize the difficulty of building this type of app.)

Then all of those streams could be connected by work teams, projects and any other various ‘net-work’ connection.

IMO, project management would reach new levels of efficiency. I’m sure (I hope) there are several smart companies working on this (send me an email if you are). I also think that this type of activity would do more to break down company silo’s than anything else.

What do you think? Am I crazy? Would this type of activity overwhelm the average worker (initially yes). Is that a bad thing?

You may be wondering what the picture in this post has to do with the article. This is the office where 3 years ago Rich Breton and I tried to make a product similar to this idea. You can read about that effort here.

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Behind the Curtain of Social Media

1to1 Media slide 2

Last month Michael Brito, LaSandra Brill and I were interviewed by 1to1 Media. The three of us, along with several others, blog at Conversations Matter.

The write up of the interview:

What to make of social media? It’s a question on the minds of many marketers. Where do you begin, and once you do, what do you do to keep momentum and have a real impact on business and customer relationships? We recently spoke to three social media experts — from Intel, Cisco, and Hewlett-Packard — about their experiences in the trenches

Elizabeth Glagowski, who conducted the interview, wrote a post about some lessons she learned during 1to1’s Social Media Month (July). They even launched their own microsite: Get Past the Hype (love the name).

1. Think of business objectives first
2. Social media does not standalone
3. It’s more of a cost saver than a revenue generator
4. Start small

And finally, part 1 of the podcast “Behind the Curtain of Social Media” can be heard here. It runs about 12 minutes long. Part 2 should be posted next week.

There were some technical issues on Elizabeth’s side so you’ll hear a slight buzz in the background.

There were some technical issues on my side and I said “um” waaay too much.

UPDATE: The full interview is now available.

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