Tac Anderson
(1120)
Jeremy Meyers
(14)
Jason Moriber
(12)
Matt Whiting
(7)
Katlen Tillman
(6)
Benjamin Beck
(4)
Tyler Schnaidt
(3)
Tim Bursch
(2)What is quality? I have this debate all the time with my creatives. I don’t believe that quality means more expensive (necessarily). But you watch a video like this and you can’t help but appreciate the craft and the time that people put into building or making something by hand. … Continue reading
In this industry of Marketing – in all of it’s forms – we talk a lot about Influence and Persuasion. But what do we really mean? What does it mean to Influence someone or to Persuade them? What are we trying to get them to do and why? At any … Continue reading
The short answer is yes. Brands should build their own social networks, especially when you think of it in the non-digital sense. But should brands build their own social networking site? That’s a more complicated question. This is a question I used to get multiple times a week… 3 or 4 … Continue reading
There I was playing with a transformer (yes it’s a weird looking bat Transformer) and explaining to my kids why this transformer wasn’t in the cartoons or movies. That Hasbro actually made the original cartoons in the 1980′s as a way of selling their toys, they didn’t make the toys … Continue reading
Four years ago, way back in 2007 I wrote about a Clayton Christensen article “Finding the Right Job for Your Product.” Clayton Christensen is of course famous for his groundbreaking book The Innovator’s Dilemma: The Revolutionary Book that Will Change the Way You Do Business. Way back then in 2007 the … Continue reading
Next month will mark the 2 year point from when I joined Waggener Edstrom’s, Studio D group. Waggener Edstrom has it’s roots in PR and most of clients still are in PR but I’m not a PR person. I don’t think of myself as a story teller or a journalist … Continue reading
There was a great piece this morning by John Hagel reviewing Sherry Turkle’s new book Alone Together: Why We Expect More from Technology and Less from Each Other, and combining that with several other things I’ve read lately, the post got me thinking about Social Robots. I have not read … Continue reading
Last year I did like every other social media blogger out there and made some predictions for 2010. I actually posted two different sets of predictions. My first set of predictions were 5 year predictions that I saw happening over the next 5 years. These were, in my view at … Continue reading
I’ve watched Klout evolve over the years from a cute little Twitter hack to a real startup business with VC funding. Lately there’s been some recent backlash to Klout’s approach, their claims, their marketing and their business model. (You can see more links that I’ve collected here http://bit.ly/KloutBundle.) FULL DISCLOSURE: … Continue reading
Usually when I disagree with really smart people in this space it usually has to do more with semantics than with any core fundamental difference. I know this is largely one of those times but I believe that semantics are very important. Wars have been fought over misconceptions caused by … Continue reading
Bad Behavior has blocked 9486 access attempts in the last 7 days.
