New Comm Biz
Social Media Strategy and the Future of Business
ROI
Waging War Against Social Media Purists
I had the pleasure of attending July’s sold out Social Media Club Seattle featuring the always entertaining Jason Falls. (Thanks to Eric Berto for getting me on the list.) Last time I ran into Jason was at SXSW and oddly enough I’ve never had the pleasure of seeing Jason speak. The topic of Jason’s presentation [...]
Social Media is not a Telephone or Pants
You’ve all the heard the arguments about measuring social media: How do you measure the ROI of your telephone? Or my other favorite: What’s the ROI of putting on your pants in the morning? Seriously? Man, this ain’t my social media, this is a cell phone. Duh! The ROI of putting your pants on: In [...]
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