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Two Interviews About Social Media, SEO, Lifestreaming and Twitter Measurement
I was recently interviewed for two podcasts. I’ve been interviewed before but these two were especially cool for me. I used to Listen to the Mr SEO podcast years ago, before the company changed hands and relocated locally here in Seattle. And For Immediate Release is probably the podcast I’ve been subscribed to the longest [...]
Twitter Doesn’t Create Influence, it Reveals it
You can’t read more than a handful of tweets before someone mentions influence. You also won’t find a Twitter measurement tool out there that doesn’t mention influence. Some may ask how Twitter made so many people influential. It didn’t. I’d agree that it has made some people *more* influential if only because it gave people [...]
GM Revives Brand Using Old Strategies & New Tactics
Image by Getty Images via Daylife This was originally cross posted on the Studio D Thinkers and Doers blog. In a recent WSJ article John Stoll dives into the communication challenges GM faces in light of its recent bankruptcy and government bailout funding. What’s interesting to note is the implementation of a traditional strategy using [...]
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