New Comm Biz

Viral really isn’t that hard. It’s pretty much the same thing for starting any movement or change.

You just can’t manufacture or predict it.  And you shouldn’t want to or try to.

You can learn to recognize a need and the right combination of ingredients.

I’ve posted before about the secret viral. (I promise the secrets right there)

I’ve also posted my dislike of requests for manufactured viral videos.

Steve Nipper pointed me to a video (and simultaneously paid me a compliment although it wasn’t immediate obvious) I’m sure many of you seen. Sasquatch music festival 2009 – Guy starts dance party. If you haven’t, do yourself a favor and watch the whole thing. It also contains the secret to viral.

Perseverance pays off RT @nipper Early footage of @tacanderson and the 1st @TechBoise meeting http://bit.ly/wh4cA Wait for it….

With full apologies to Mahatma Gandhi

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