Do you know what the number one human fear is? Public speaking. People are actually more afraid of speaking in public than they are of death.Why are they so afraid of public speaking? Because someone might say something bad to them, people might laugh or think they’re stupid.
Do you know what a companies number one fear is regarding social media? Its not that people might say something bad about them.
The number one reason people and companies are scared to enter social media is because people might say bad things TO them.
More often than not the fear of criticism is much worse than the criticism that may or may not ever come.
If you are struggling with social media. There’s a really good chance this fear is the reason. The best advice I can give you is from one of my favorite quotes:
“It is not the critic who counts; not the man who points out how the strong man stumbles, or where the doer of deeds could have done them better. The credit belongs to the man who is actually in the arena, whose face is marred by dust and sweat and blood, who strives valiantly; who errs and comes short again and again; because there is not effort without error and shortcomings; but who does actually strive to do the deed; who knows the great enthusiasm, the great devotion, who spends himself in a worthy cause, who at the best knows in the end the triumph of high achievement and who at the worst, if he fails, at least he fails while daring greatly. So that his place shall never be with those cold and timid souls who know neither victory nor defeat.â€
Read the quote by Theodore Roosevelt. Now look at this picture of Teddy. Does that look like someone who cares what his critics have to say?
Just for you, I’ve created a PDF of the quote and Teddy’s steely glare. Print it out and hang it on your cube wall. Then the next time you feel that primal fear tickling the back of your brain stem do your best Roosevelt impersonation and
It is not the critic who counts [PDF]
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