Think Before You Tweet: The Do Not Tweet List

Be sure to join the New Comm Biz Facebook Page or follow the Twitter account. The Do Not Tweet List Don’t complain about your customers on Twitter. They are listening. DM is not IM. It’s not a secure communication channel. Disclose conflicts of interest: Clients, Competitors, Partners. Don’t get defensive about … Continue reading

How will the Future of Marketing be Organized?

So I’ve made the prediction that Marketing and PR (and potentially all comms) will be rolled up into one group. Making the prediction was easy. There are way to many inefficiencies in the way companies communicate. Now I ask myself the “put your money where your mouth is” question: What … Continue reading

What Does the Future of Marketing Organizations Look Like?

Here’s some images I pulled from a rough draft proposal I’ve been working on. I’ve really been taking a look at how should communications organizations be structured moving forward and what are the processes that need to be developed? I’d love your thoughts. Communication used to be one way and … Continue reading

Communication Convergence

Image via Wikipedia Mike Manuel is one of my favorite bloggers and has been for quite a while.  His posts are always thought provoking.  This one especially struck a nerve with me.  He points out the amount of overlap in companies and agencies right now surrounding new media. Media Guerrilla: … Continue reading