// what do you think?


What’s in a name? New Communications Business

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So I thought I’d explain the title of my blog: NewCommBiz

I like things that are new.

It doesn’t even really matter what it is, just new stuff in general really interests me.

  • How/why is this new?
  • Where did the idea come from?
  • Who thought of the idea?
  • Is this going to be a success?
  • Who will ultimately use this?
  • How will they use it?

I love communication.

This is what I got my undergraduate degree in.

  • The way people communicate.
  • The way groups communicate.
  • The way communication effects our perceptions.
  • The way communication effects our culture.
  • Interpersonal, Small group, Mass Media, Computer Mediated.
  • Communication Theory.
  • Communication in practice.

I am fascinated by business.

It’s what I got my Masters degree in.

  • Business models.
  • Business innovation.
  • Business management.
  • Business lifecycles.
  • Business transitions.

The Trifecta

Now if you want to really get me geeked out, combine any of the above in any possible combination.

  • The effect the Internet is having on the media business.
  • Mobile phone adoption.
  • New Internet Businesses.
  • The information explosion and how knowledge workers aggregate and stay productive.

2 out of 3 ain’t bad

But really you don’t have to have all 3 to get me excited.

  • New business ideas that have nothing to do with the Internet.
  • Old communication business models.
  • General business challenges.
  • Old communication technologies.

Why am I telling you all of this? I don’t know really. Part of me thought you might be interested in what makes me tick. But partly because I’m seeing a lot more of the 2 out of 3 category.  At Highway 12 Ventures I see a lot of new businesses that have nothing to do with the Internet.  At HP I’m doing more and more “traditional” marketing. Things like CRM and metrics.

I find all of these things interesting and they really allow me to learn and grow. Hopefully this results in me being a better, more well rounded business leader.  I will probably even blog about some of these things, even though they may seem a little off topic from my traditional topics.

I hope you find it as interesting as I do and can learn something along the way.

P.S. To be fair the reason I’m interested in the traditional stuff is so I can see how new communication business ideas apply :)

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About Tac

Social media anthropologist. Communications strategist. Business model junkie. Chief blogger here at New Comm Biz.

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