// what do you think?

Comm

Being a Selfish Blogger.

If you want to have a really popular blog, don’t follow my example.  According to all the blogging “experts”, if you want a famously successful blog make all your posts about your readers and the benefit to them. Write nothing but top 10 lists and 12 steps to better whatever posts.

Basically spoon feed all the answers to your readers.  Of course if this logic worked Americans would be the skinniest people on the planet because we buy more diet books than the rest of the planet combined.

While these types of articles have their place (the grocery store magazine rack), I sometimes get bored/annoyed with these types of articles.

In college I had a professor tell the class that he was not going to dumb down the class for us. He said we would have to rise to his level of understanding. We were going to have to work hard to even get a C or a B in the class. His class was not the most popular class but I learned more in that class than I did any other.

I read blogs to get context.

I want to know what were the circumstances behind why you did something.  I want the random pieces of insights that bloggers share for no particular reason.

Don’t tell me how you think I should do something. Tell me why/how you did something and I’ll figure out how it’s applicable to me.

Let me figure it out for myself.

I think that too often people take advice, “best practices” and case studies too literally. Just because something worked for you is no guarantee that it’s going to work for me.

I write so much about how I use social media, what I do at work and personally because it’s my hope that by providing some context around why I did what I did that you can figure out a way to make it work for you in your context.

So I hope you’ll indulge my selfishness and in turn learn something about yourself along the way.

This is a re-write of an older post. 

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About Tac

Social media anthropologist. Communications strategist. Business model junkie. Chief blogger here at New Comm Biz.

  • http://timbursch.com timbursch

    Totally agree here, but I wonder why so many people read the advice/self-help blogs? Laziness? I thing selfish blogging actually takes more work. It requires critical thinking, reflection, and articulating your own point of view. 

  • http://www.newcommbiz.com/ tacanderson

    That is the million dollar question. But yes, I do think it takes more work because it also takes more self reflection and self awareness. Something we aren’t always prone to do well. 

  • http://twitter.com/bradmblake Brad Blake

    SO with you on this.  I’ve been struggling with blogging and I think it’s partly because I second (and third and fourth and fifth) guess what I’m writing and how useful it will be to my audience.  So silly, because I don’t have one yet!  I just can’t talk passionately about “7 Ways to Improve Your Facebook Posts”.  I can write passionately about what I’ve done, tried, succeeded at, failed at, etc..  Great advice.

  • http://www.newcommbiz.com/ tacanderson

    My advice is write what interests you because there are other people that find that interesting. Write about your challenges because, I guarantee other people are having those same challenges. 

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