Bazaarvoice Prices IPO with Market Cap of $512
Really glad to see more social enterprise companies going public.
Social Media: Core vs. Manufactured Self
The manufactured self and core self are not mutually exclusive; one actually cannot live without the other, but one is visceral and innate and the other highly monitored and selective. It’s sort of like Dr Jekyll and Mr. Hyde. One is in control; the outwardly respected and accepted doctor while the other is all raw emotions (negative ones mind you but still). That’s the same with us and how we share online or how we don’t share.
Lexie Kier and I were chatting over coffee this past weekend when the topic of google and privacy came up. Foursquare’s Radar feature came into the mix and we wondered if people would ever be ok with full disclosure. We both instantly said no.
We are not comfortable with that idea yet; we still need to monitor our manufactured, outward selves and protect our core. So then what about all those social apps? Millions use them so we must be ok with it. Well, not exactly. There’s a spectrum. So lexie and I mapped it out. What apps cater to the manufactured self and which to the core?
This is where we ended up.
I think this would be really cool research to see how each uses different social apps. Some who have Twitter set to private are probably way to the left while others on Twitter are completely to the right. I like where this is headed though.
Five Tips For Disruptive Startups Trying To Deal With Old School Entertainment Executives
Of course #6 is hire really good lawyers.
OPINION – Europe has the chance to stop ACTA in its tracks
I wish government and proponents of bills like SOPA, PIPA & ACTA realized those of us opposed to them aren’t pro-pirating or pro-counterfeiting, we’re just opposed to any governing body having the ability to wield the power to shut any company, organization or individual down without due process and without transparency. Is that really so hard to understand?
This is a great video and a must watch. We can learn how to multitask and social media tools can increases our ability to learn - despite what everyone says.
#140conf NYC 2011: Stowe Boyd, “Social Cognition: How Twitter Makes Us Smarter” (by 140Talks)
Tac Anderson
(1087)
Jeremy Meyers
(14)
Jason Moriber
(11)
Katlen Tillman
(6)
Benjamin Beck
(4)
Tim Bursch
(2)
Ryan Woodings
(1)
Matt Whiting
(1)I’ve been thinking a lot about the challenges the companies face with social media and using it for marketing. There are lot to be sure but there’s one in particular that I haven’t heard anyone talk about yet; distributing your content. In the early days (a few years ago) making … Continue reading
Today we have our first guest post from Ben Beck, a friend and SEO consultant in Phoenix, AZ. You can follow him for more tips like this on his blog or on Twitter. If you are like me you are always trying to find the best ways to leverage social … Continue reading
What is quality? I have this debate all the time with my creatives. I don’t believe that quality means more expensive (necessarily). But you watch a video like this and you can’t help but appreciate the craft and the time that people put into building or making something by hand. … Continue reading
In this industry of Marketing – in all of it’s forms – we talk a lot about Influence and Persuasion. But what do we really mean? What does it mean to Influence someone or to Persuade them? What are we trying to get them to do and why? At any … Continue reading
The short answer is yes. Brands should build their own social networks, especially when you think of it in the non-digital sense. But should brands build their own social networking site? That’s a more complicated question. This is a question I used to get multiple times a week… 3 or 4 … Continue reading
There I was playing with a transformer (yes it’s a weird looking bat Transformer) and explaining to my kids why this transformer wasn’t in the cartoons or movies. That Hasbro actually made the original cartoons in the 1980′s as a way of selling their toys, they didn’t make the toys … Continue reading
Four years ago, way back in 2007 I wrote about a Clayton Christensen article “Finding the Right Job for Your Product.” Clayton Christensen is of course famous for his groundbreaking book The Innovator’s Dilemma: The Revolutionary Book that Will Change the Way You Do Business. Way back then in 2007 the … Continue reading
Next month will mark the 2 year point from when I joined Waggener Edstrom’s, Studio D group. Waggener Edstrom has it’s roots in PR and most of clients still are in PR but I’m not a PR person. I don’t think of myself as a story teller or a journalist … Continue reading
There was a great piece this morning by John Hagel reviewing Sherry Turkle’s new book Alone Together: Why We Expect More from Technology and Less from Each Other, and combining that with several other things I’ve read lately, the post got me thinking about Social Robots. I have not read … Continue reading
Last year I did like every other social media blogger out there and made some predictions for 2010. I actually posted two different sets of predictions. My first set of predictions were 5 year predictions that I saw happening over the next 5 years. These were, in my view at … Continue reading
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