Geolocation as we know it today is not what we will know it as 5 years from now. Right now it’s all games and coupons but the implications of geolocation go way beyond retail (although the impact it will have on retail shouldn’t be underestimated). Kristen Grant, on my team, pointed out one day that [...]
Levy’s prediction is just one of many, especially from the media industry. But I can’t help but to think that this is just market bolstering from the people who have the most to loose/gain. Publicis CEO Levy: Advertising Recovery Starts Next Month | paidContent Levy and others are really smart and I value their opinion [...]
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