Bazaarvoice Prices IPO with Market Cap of $512
Really glad to see more social enterprise companies going public.
Social Media: Core vs. Manufactured Self
The manufactured self and core self are not mutually exclusive; one actually cannot live without the other, but one is visceral and innate and the other highly monitored and selective. It’s sort of like Dr Jekyll and Mr. Hyde. One is in control; the outwardly respected and accepted doctor while the other is all raw emotions (negative ones mind you but still). That’s the same with us and how we share online or how we don’t share.
Lexie Kier and I were chatting over coffee this past weekend when the topic of google and privacy came up. Foursquare’s Radar feature came into the mix and we wondered if people would ever be ok with full disclosure. We both instantly said no.
We are not comfortable with that idea yet; we still need to monitor our manufactured, outward selves and protect our core. So then what about all those social apps? Millions use them so we must be ok with it. Well, not exactly. There’s a spectrum. So lexie and I mapped it out. What apps cater to the manufactured self and which to the core?
This is where we ended up.
I think this would be really cool research to see how each uses different social apps. Some who have Twitter set to private are probably way to the left while others on Twitter are completely to the right. I like where this is headed though.
Five Tips For Disruptive Startups Trying To Deal With Old School Entertainment Executives
Of course #6 is hire really good lawyers.
OPINION – Europe has the chance to stop ACTA in its tracks
I wish government and proponents of bills like SOPA, PIPA & ACTA realized those of us opposed to them aren’t pro-pirating or pro-counterfeiting, we’re just opposed to any governing body having the ability to wield the power to shut any company, organization or individual down without due process and without transparency. Is that really so hard to understand?
This is a great video and a must watch. We can learn how to multitask and social media tools can increases our ability to learn - despite what everyone says.
#140conf NYC 2011: Stowe Boyd, “Social Cognition: How Twitter Makes Us Smarter” (by 140Talks)
Tac Anderson
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Jeremy Meyers
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Jason Moriber
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Katlen Tillman
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Benjamin Beck
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Tim Bursch
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Ryan Woodings
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Matt Whiting
(1)In the 1920′s there was a lot of foundational work done in PR and Advertising that set the stage for market acceptance of the two industries. This early disciplinary work enabled both industries to take advantage of the new channels that developed in the late 40′s and 50′s when Radio … Continue reading
Image via Wikipedia You can’t monitor the whole Internet. Nobody can, not even Google. So what do you do? It’s obvious that you can’t ignore it? You need to be monitoring something. “But I don’t have budget for fancy monitoring tools.” You don’t need any budget. There are dozens of … Continue reading
I have this vision of an event that takes place sometime in the next two years. It goes something like this, although the exact details will differ (the future is a funny thing like that). A PR account team is sitting down with their client talking about an up-coming product … Continue reading
Image by inju via Flickr I can come off pretty rough on journalism on this blog. That’s not my intent. I am *very* critical and skeptical of news corporations and the media companies that own them. And the people I hold fully at fault is the top tier management of … Continue reading
If you do there are some things I’d recommend you thinking about first. Or if you’re too impatient you can skip to the end. Content is King We all understand that content is king but we also need to understand the important differences in how different types of content flow … Continue reading
It’s been something like 23 days (or there about) since I started my new gig as Digital Consulting Director at WE Studio D and I thought I would give you a quick update.For those that may not know Studio D is the independent, content, digital, consulting group within Waggener Edstrom, … Continue reading
You hear a lot of talk about ROI (Return on Investment) in marketing these days. Especially these days. Many of you may not be as familiar with ROMI (Return on Marketing Investment).ROI is important but often difficult to prove. In an integrated marketing campaign how do you determine which tactic … Continue reading
Image via Wikipedia Mike Manuel is one of my favorite bloggers and has been for quite a while. His posts are always thought provoking. This one especially struck a nerve with me. He points out the amount of overlap in companies and agencies right now surrounding new media. Media Guerrilla: … Continue reading
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