About Jeremy Meyers

Jeremy Meyers is the founder and lead producer of Deeper Context, a non-fiction story development outfit that reveals and explores the human themes within brands for the benefit of those who honor us with their attention. He blogs about this, podcasts, music, life and other random geekery at JeremyMeyers.com.

Make it easy for other people to honestly spread good things about your impact on their lives.

easy-button13

[inspired, once again, by the lovely and talented Tamsen McMahon] That’s all this whole thing is about.  All the Facebook, Twitter, Online Content, Blogging, Offline Networking, Engagement, Authenticity and all the other buzzword crap. True success in the world comes from making it easy for other people to honestly spread … Continue reading

When it’s broken, don’t tell me you’re happy I bought it, FIX it. : A rant.

Here’s why 90% of “social media” used by business is frustrating, ultimately ineffectual talk that many times feels ‘hollow’ and unfulfilling. When someone tweets about a problem they have with your product, that is not a communications problem. That is a product problem. When someone ‘likes’ you on Facebook, that … Continue reading

Twitter is Business’ Napster. How sad.

Sad Lego

How sad, that companies need Twitter. How sad, that there’s no internal foundation, inherent expectation or cultural want for people working at companies to have any way of connecting with the people using their products or services. How sad that ivory towers were built up through outsourced “customer service” departments, … Continue reading

Outsourcing expertise is not a replacement for learning, or an excuse not to teach.

Digital Consulting as a Vendor/Client relationship

Many of us in some way or another are charged with providing some level of expert advice, be it on social media strategy, content development, customer service or what shoe goes best with that little black dress. In these situations, people are outsourcing expertise to us.  We become extensions of … Continue reading

Ew, put that thing back in your pants!: The Assault of Masturbatory Marketing

We’ve all seen it.  The website that proudly proclaims the awesomeness of the new product, the brand, the campaign.  The one that wants to give you a chance to be a part of the awesomeness! The one who invites you to submit your email address to get updates about awesome … Continue reading

Google gets Pac-Man Fever: Keep it BLEEP BLOOPin simple, stupid:

Google’s logo today is Pac-man.  It’s playable.  You can go to www.google.com right now (assuming you’re reading this on 5/21) and play a custom developed HTML/CSS/JS version of Namco Bandai (our client)’s classic game  Pac-Man based around the Google logo, to celebrate the 30th anniversary of the game. They didn’t … Continue reading