The manufactured self and core self are not mutually exclusive; one actually cannot live without the other, but one is visceral and innate and the other highly monitored and selective. It’s sort of like Dr Jekyll and Mr. Hyde. One is in control; the outwardly respected and accepted doctor while the other is all raw emotions (negative ones mind you but still). That’s the same with us and how we share online or how we don’t share.
Lexie Kier and I were chatting over coffee this past weekend when the topic of google and privacy came up. Foursquare’s Radar feature came into the mix and we wondered if people would ever be ok with full disclosure. We both instantly said no.
We are not comfortable with that idea yet; we still need to monitor our manufactured, outward selves and protect our core. So then what about all those social apps? Millions use them so we must be ok with it. Well, not exactly. There’s a spectrum. So lexie and I mapped it out. What apps cater to the manufactured self and which to the core?
This is where we ended up.
I think this would be really cool research to see how each uses different social apps. Some who have Twitter set to private are probably way to the left while others on Twitter are completely to the right. I like where this is headed though.
I wish government and proponents of bills like SOPA, PIPA & ACTA realized those of us opposed to them aren’t pro-pirating or pro-counterfeiting, we’re just opposed to any governing body having the ability to wield the power to shut any company, organization or individual down without due process and without transparency. Is that really so hard to understand?
This is a great video and a must watch. We can learn how to multitask and social media tools can increases our ability to learn - despite what everyone says.
Image by Getty Images via Daylife From the moment that Marketing was created the battle over customer privacy and spam began. It may not have been called privacy or spam when the first salesperson knocked on someone’s door during dinner but the same thinking was in play. Few companies have … Continue reading →
In the late 1980′s I got into mountain biking on Dr.’s orders in order to strengthen the muscles around my knees. This was before Seinfeld hung a Klein on his wall and everything in the 90′s became eXtreme!!! My very first trip on a mountain bike I flew over my … Continue reading →
So I’ve made the prediction that Marketing and PR (and potentially all comms) will be rolled up into one group. Making the prediction was easy. There are way to many inefficiencies in the way companies communicate. Now I ask myself the “put your money where your mouth is” question: What … Continue reading →
I do so enjoy self-reflection. I’d promise this is my last reflective look of 2009 but I’m afraid I’d make a liar out of myself. Off to the right of this blog you’ll see the Top 10 posts according to the WordPress Popularity Contest widget as well as the Top … Continue reading →
People ask me why I come to work at 7:00 am, why I subscribe to and read hundreds of blogs, why I read so many business books, why I blog so much, why I stay at work so late and why I sleep so little. Because I know that being … Continue reading →
[UPDATE: Bob Wyman, founder of PubSub, left several comments to this post clarifying many of my questions and assumptions in this post.] If you know PubSub (not to be confused with Google’s PubSubHubub) you’re an old timer in this space. PubSub was what Google Alerts was before Google Alerts existed. … Continue reading →
Overzealous Manager It amazes me that, to this day, I run into employees/agencies still trying to convince their managers/clients that they need to be doing social media. (Really? Still?) A more common problem that I run in to (and one I’m more than happy to help with) is that management … Continue reading →
Image by ryancbriggs via Flickr 2009 was the year of action. No longer was it good enough to talk about what companies *could* do, you needed to do it. If you presented at a conference and didn’t have any personal case studies of either yours or your companies you were … Continue reading →
Media and Marketing have forever shifted. They are dramatically changing the way companies and customers communicate. On December 15th I had the chance to present at LiveWorld‘s LiveBar NYC event and address this very topic. I had a great time and got to meet so many great people. Jill Anderson … Continue reading →
The fight for social media just got turned up to 11. There’s a lot of money at stake and everyone wants it. Ad agencies and traditional media will be doing their best to make advertising look and act more like social media. This is sad to me because I don’t … Continue reading →
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