New Comm Biz
Archive for December, 2010
2011 Is Not About Social Media. Prepare For The Next Wave Of Disruption.
Every year I (like most people) look ahead and ask myself, “What do I want to be when I grow up?” (Okay, actually I ask myself that every few months.) This year I feel that it’s time for me (to begin) to pivot again slightly. @jhouston89 & @melissawz keep telling me I have to keep [...]
What I Learned From My Top 10 Blog Posts of 2010 About Writing Good Blog Posts
I’ve been blogging pretty seriously here for about 6 years (4 on this blog) and it always amazes me which posts take off and which ones don’t. Sometimes I’ll pour my heart into a post and it goes nowhere. Sometimes I write some little off the cuff the post and it blows up. Some of [...]
The Most Mind Blowing Internet Statistic
If you are reading this post there’s a really good chance your life, like mine, revolves around the Internet. The Internet it the most amazing technological development to happen in my lifetime and arguably, ever. As 2010 rolls to an end I’ve had pause to stop and think about the last 20 years of my adult life. [...]
3 Steps You Can Take Today To Prevent Social Media Overload
Social media can feel overwhelming. If not managed properly you can quickly fall into the trap of letting yourself feel like no matter how much you read or post there’s always so much more to read and post. Being a social media early adopter I’ve been on most social networks longer than most people have. [...]
2010 Social Media Prediction Report Card
Last year I did like every other social media blogger out there and made some predictions for 2010. I actually posted two different sets of predictions. My first set of predictions were 5 year predictions that I saw happening over the next 5 years. These were, in my view at the time, the far riskier [...]
In Defense of Klout
I’ve watched Klout evolve over the years from a cute little Twitter hack to a real startup business with VC funding. Lately there’s been some recent backlash to Klout’s approach, their claims, their marketing and their business model. (You can see more links that I’ve collected here http://bit.ly/KloutBundle.) FULL DISCLOSURE: Waggener Edstrom, where I work, [...]
Social Media Center of Excellence Or Cool Kid Clubhouse?
I truly believe that social media can solve a lot of real business problems, but one problem it can’t solve is human nature. Running social media inside a company is tough because large organizations support their large structure by creating silos. Being able to work across silos is a very valuable skill set for those [...]
PR and Social Media: The Power of Answering Questions
There’s a lot of power in asking questions. The Socratic Method first brought to life the power of asking illuminating questions but the power behind asking questions is readily used in the fields of psychiatry, journalism, teaching and consulting, just to name a few. But sometimes I think the power of answering questions is highly underrated. No [...]
Why I Finally Donated to Wikipedia
I love Wikipedia. In the immortal words of Michael Scott, “Wikipedia is the best thing ever. Anyone in the world, can write anything they want about any subject. So you know you are getting the best possible information.” We’ve all seen their ads by founder Jimmy Wales making a “personal appeal” asking you for money. These never [...]
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