Knowledge Management (KM) was a really hot topic back in the mid to late 90’s. By the early 00’s it had all but disappeared from the spotlight; but it was far from dead. With the recent growth of new media and the Enterprise 2.0 movement KM is seeing a growth like it has never […]
I got this formula from a presentation that Professor Roy Glen gave on Fostering Innovation.
(VxTxI)/S= Innovation
The amount of Variety times the number of Trials times the search Intensity, divided by the Selection process equals successful Innovation.
Variety refers to the source of the *raw product* that you start the innovation process with. This could […]
I’ve written before about what I think is wrong with Marketing. Often times when people are talking about New Media Marketing vs Traditional Marketing, what people are usually talking about Inclusive vs Exclusive.
Advertising is exclusive
Blogging in inclusive
Mall Intercept surveys are exclusive
Online forums are inclusive
But really it’s more about the approach than the medium.
A blog […]
I’ve picked on journalism enough in this blog that I thought I would spread the love to another dino-media; the music industry and their distribution model (and specifically the RIAA).
The tricky thing about music distribution services is gaining the install base. You have to develop a network and gain enough users, which is expensive. […]
How are we expected to keep up with the speed at which information is coming at us?
Do you binge, like a tourist at a Vegas buffet?
Or do you purge and limit yourself like a super model?
Most people take one of two routes:
Binge until they burnout and then purge. Then like the […]
So I’ve been a little light in my blog posting lately. This is my last week of school for two months and I can’t wait for the break. In addition to that I have been busy with events and posts related to TechBoise.com.
So in homage to my lack of posts I am […]
These tips are for all of my friends working inside of large companies, wanting to take advantage of new media but are not sure where to start. Here are some steps I recommend. This advice is meant for deployment *inside* your company. I find it a much easier sell to your higher […]
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