New Comm Biz
Archive for October, 2007
If You Can’t Beat ‘em, Piss ‘em off
I recently wrote about NBC’s crappy online viewing experience since pulling their content off of iTunes. Apparently they aren’t just out to ruin the online experience but the live television viewing experience as well. Adrant reports on in show banners that ran in the bottom 1/4 of the screen during parts of last nights episode [...]
Disrupt Your Business Model
Want to try a fun exercise? Want to stay ahead of potential competition? On the plane ride home last week I began wondering how many businesses could be replaced with an ad supported model. Obviously there are all the online businesses, that’s easy. Try and imagine your business or some aspect (usually one of the [...]
I Hate NBC’s Online Player!
Between work, family and my MBA program I have one guilty pleasure. The Office . The TV show The Office is by far my favorite TV show ever. I don’t watch much TV. I know everyone says that but seriously I don’t watch any TV. I don’t have time. I don’t care about sports. I [...]
Web 2.0 Summit Roundup
Here are some random thoughts and links from the Web 2.0 Summit: Video highlights of the speakers and interviews – http://web2summit.blip.tv/ Context will be the killer app for advertising.
Web 2.0 Summit: Day 1 Highlights
I’ll blog more in detail on some expanded thoughts but I thought I would give some quick highlights from the first day: Tabblo: I haven’t heard Antonio Rodriguez, the founder of Tabblo speak before (Tabblo was acquired by HP six months ago). I was much more impressed with his product after seeing him talk about [...]
Conversational Marketing Highlights
This post is long overdue. In my defence, I’ve been waiting for the videos from all of the sessions to be made available, that and I’m a slacker. Many of my regular readers know that I went to Federated Media’s Conversational Marketing Summit last month. It was a great event, seriously John Battelle and his [...]
I’ve Got a Golden Ticket
I’m pretty excited about getting to go to the Web 2.0 Summit. First I got an email two weeks ago apologizing that the summit was full, then I got an email last week from my friend Jared, saying that he scored me a ticket. HP is one of the sponsors so I’m sure that helped. [...]
When Does a Marketing Agency Become a Media Company?
Mike Manuel pinged me about their new hire over at Voce Communications: Josh Hallett. If you’re familiar with Josh you realize what a great move this is for Voce. This move got me thinking though. Smart PR and Marketing companies seem to be gobbling up respected communication experts who are also blogger. This trend has [...]
Green Marketing: Is it worth the hype?
Today is Blog Action Day so I decided to jump in and talk a little bit about Green Marketing. At HP we’ve been working on the issue of Green (like most tech companies these days). The problem I am anticipating is the over-hype of being Green. If you haven’t heard by now ‘Green’ is the [...]
Twitter Blogger Battle
When microbloggers fight It’s called a Twitter Battle When microbloggers fight with a person they follow It’s called a Twitter Buddy Battle When microbloggers who are also bloggers fight with a person they follow It’s called a Twitter Buddy Blogger Battle When microbloggers who are also bloggers blog about their fight they had with a [...]
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